Lead Capture/Workflow Recipe

Missed-Call Text-Back (done right)

The one GHL automation every agency should set up first — and 90% get wrong. A snapshot you can import that handles the edge cases: business hours, existing conversations, repeat callers, and the silent failure where texts stop sending and nobody notices.

GHL GoHighLevelSMS LC Phone / Twilio
Difficulty beginner
Time to build 10 min
Asset GHL Snapshot
UpdatedJun 2026

What it does

When someone calls your business (or your client's) and nobody picks up, GHL automatically sends them a text message within 60 seconds:

"Hey, sorry I missed your call! I'm with a client right now — what can I help you with?"

That's it. Simple concept, massive impact. A missed call is a lead with their hand up. Miss the follow-up, and they call the next business on the list.

The problem: the default way most people set this up has 3-4 failure modes that quietly leak leads or annoy existing clients. This snapshot does it right.

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